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Supply Chain Leadership
Seminar
Description
Audience
Objectives
Goals
Agenda
Sample
Views Take
Aways
Description:
The seminar is based on a comprehensive case study of Nova,
Inc., a fictional manufacturing company that has implemented
a variety of new technologies, business processes and organizational
changes to maintain competitiveness over the years, yet continues
to lose market share. The case study uses actual operating
data to illustrate business scenarios, and the economic value
of collaborative supply chain management techniques.
Students compete to
optimize Nova's business using a simulation-based “experiential
learning” approach, including hands-on experience with
advanced decision support tools, supplemented by the coaching
and insights of Drs. Muckstadt, Murray and Rappold.
Audience: Executives, business managers and practitioners
responsible for Supply Chain design, planning, and operations;
and the Manufacturing, Logistics, Inventory Planning and Customer
Service business processes.
Objectives:To
expand understanding of the business impact and benefits of
collaborative supply chain management systems, tools and techniques.
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Goals:
(1) Present a philosophical basis for supply chain business
management that recognizes and mitigates the presence and
effects of uncertainty. (2) Understand the imperative for
building intelligent, collaborative supply chain management
systems. (3) Design a Decision Support System for the planning
and control of production, inventories and distribution to
maximize customer responsiveness and financial return. (4)
Experience the use of data and models to structure and operate
a supply chain.
Agenda:
The Supply Chain Leadership Seminar is a three day class,
typically beginning at 8:30 a.m. each day and ending between
5:00 and 6:00 p.m., except on the third day, which concludes
at approximately 3:00 p.m. There are light homework assignments
in the evenings, and some reading to complete as a pre-requisite
for the seminar.
Day One
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Introduction
to the program |
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Foundations of Supply Chain Analysis:
some old ideas that won't work,
some new ones that will. |
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Introduction to the Nova Corporation
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Lunch |
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Demonstration of first Nova game play
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First Nova game play |
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Evening assignment: discussion questions
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Day Two
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First Game Play debriefing
& discussion of assignment |
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Using an enriched information environment
- game play |
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Roles of inventories in Supply Chain
Systems: origins, purposes, and quantities |
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Operational consequences of Uncertainty
in demand and capacity: experiments |
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Lunch |
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Incorporating Uncertainty in a decision
model |
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Read NOVA “D” and “
F” Cases |
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Discussion of D, F Cases |
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The value of Collaboration - an I for
an I |
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Analyzing Customer Order Patterns (“F”
Case Assignment 1) |
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Evening Assignment: read “Guidelines
for Collaborative Supply Chain Design and Operation”
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Day Three
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Discussion of Customer
Order Pattern Observations |
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Categorizing Customers and Products
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Categorizing Customers and Products
(Nova “F” Case Assignment 2) |
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Discussion of Categorization |
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Controlling Production in Multi-Product
Environments: The “No B/C” Strategy &
Supply Chain Game |
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Nova's new Collaborative Supply Chain
environment |
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Lunch |
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Designing a Decision Model for Nova's
Supply Chain |
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(Nova “F” Case Assignments
3 & 4) |
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Discussion of proposed Decision Models
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Program summary: takeaways, and how
can they be applied |
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The Nova Game: Sample Views

The modern tools of collaborative supply
chain management make it
easy to visualize the impact of supply chain decisions.
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Players use advanced, but intuitive and
easy-to-use, Decision Support
tools to manage Nova’s supply chain on a day-to-day
basis.
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The financial impact of each team’s
decisions is quickly evident. The
competition is intense, and learning is fun!
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As you manage Nova’s supply chain
you will see that customers and
people are important, not just systems.
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For more information, please call us at 908-281-6168
fax 908-874-5353, or email us at info@cayugapartners.com
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